Top 10 Questions to Ask Before Partnering with an Eyewear Manufacturer
Your eyewear line is more than just a product. It acts as a brand statement, a source of income, and a sign of trust with customers. High-quality sunglasses made with care can boost your brand image, improve profit margins, and help you reach more people. Before signing any contracts, leaders from founders to sourcing staff […]
7 Things Optical Retailers Must Ask Before Ordering Bulk Eyeglasses
In the fast-paced world of eyewear, bulk eyeglasses aren’t just about picking frame styles or following seasonal trends. It’s a deliberate choice that has a direct impact on brand equity, consumer confidence, and margins and profits. It doesn’t matter if you’re a boutique carrying your own line or a national chain stocking so-called designer brands. There’s a lot […]
